Free class · Start here
Start your business the right way.
The full Intro to Entrepreneurship class from the McKinney School of Media & Marketing, taught by Ashley Pizarro and Carter McKinney, in eight lessons you can watch at your own pace. Free with one signup.
Lesson 1 of 8
Welcome & the entrepreneur’s mindset
- Class opening and introductions
- The entrepreneur’s mindset
What you will leave with
A plan, not just notes.
- A clear first setup checklist: structure, banking, contracts and insurance
- A completed Business Model Canvas for your idea
- A sales and customer service approach that keeps clients coming back
- A brand and online presence plan you can start this week
- A short pitch you have practiced out loud
Want to go further?
- Join the next live class and build it with the group
- Book one-on-one mentorship with Carter and Ashley
- Ask about the Starter Kit: guidebook, worksheets, 30-day homework and slides
Ready to build it with us?
Live classes and one-on-one mentorship pick up where the recording ends.
Or call 484.222.5062 · Mon to Sat, 9am to 7pm
McKinney Chatbot
Timelines, coverage, and what is included, answered from how we work.